Definition of ironic
I dunno if these ads are just regional or nationwide, but Lincoln/Mercury is featuring a new TV ad for some promotion to get people to buy cars. The soundtrack is "Big Time," by Peter Gabriel.
Anyone else think it's ironic that Ford Motor Co.'s upscale brand is using a song that's basically a condemnation of conspicuous consumerism to hawk its vehicles?
I can't figure out if the ad company who put this together is sublimely clever or incredibly stupid.
Comments
I guess the "condemnation" part was too subtle for them to notice. But then someone else's ads use a recent Jewel song that's against brand name marketing...
Posted by: Alphax | March 17, 2004 12:04 AM
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Posted by: timothy henworth | August 25, 2004 12:30 AM